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Definition

A Demand Adjustment Event is a specific occurrence or planned activity that is expected to cause a significant deviation from the typical demand patterns for a product or customer segment. These events can lead to either an increase or a decrease in demand and are essential for accurate demand planning. Demand adjustment events help you anticipate changes in demand so you can adjust your supply chain operations proactively.

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Access the Event Management page

Click Event Management in the left side panel to open the SIMCEL Event Management page.
Event Management page showing the event timeline and the list of demand events

The SIMCEL Event Management page

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Filter events in the event timeline

The event timeline provides the same filters as the demand planning page. You can filter events by their impacted segments.
Event timeline with the filter panel open, showing product and customer segment filters

Filtering the event timeline by impacted segment

You can open the Event Management page inside a tactical plan and create demand planning events there.

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Create trade and marketing events

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Event with one impact on sub-segments

1

Name the new event

Enter a name for the event.
2

Select the event type

Select Demand Adjustment as the event type.
3

Name the version

Enter a version name for this set of impacts.
4

Add the impact

Click Add Impacts and, in the new box:
  • Select the period.
  • In the product search box, type and select the product segments.
  • In the customer search box, type and select the customer segments.
  • Select % Percent to adjust demand by percentage, or # Units to adjust by absolute units.
  • In the Delta Adjustment section, set the adjustment value manually.
  • Save the impact.
5

Save the event

Click Save to store the event.
Event editor showing one impact box with period, product segment, customer segment, and delta adjustment fields

A demand adjustment event with a single impact on a sub-segment

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Event with multiple impacts on multiple segments

1

Name the new event

Enter a name for the event.
2

Select the event type

Select Demand Adjustment as the event type.
3

Name the version

Enter a version name for this set of impacts.
4

Add the first affected segment

Click Add Impacts and, in the new box:
  • In the product search box, type and select the product segment.
  • In the customer search box, type and select the customer segment.
  • Select % Percent to adjust demand by percentage, or # Units to adjust by absolute units.
  • In the Delta Adjustment section, set the adjustment value manually.
  • Select the period.
  • Save the impact.
5

Add the second affected segment

Click Add Impacts again and, in the new box:
  • In the product search box, type and select the product segment.
  • In the customer search box, type and select the customer segment.
  • Select % Percent to adjust demand by percentage, or # Units to adjust by absolute units.
  • In the Delta Adjustment section, set the adjustment value manually.
  • Select the period.
  • Save the impact.
6

Save the event

Click Save to store the event with both impacts.
Event editor showing two stacked impact boxes, each targeting a different product and customer segment

A demand adjustment event with impacts on two different segments